Paper Trail
Rough Draft
My 2025 Trend Predictions
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The full episode is only available to paid subscribers of Paper Trail

My 2025 Trend Predictions

What I️ expect to see in 2025

Studio Notes

  1. Quote: “I will be too busy watering my own grass to notice if yours is greener.” — Marc & Angel Chernoff

  2. Podcast: Reflecting on 2024 and Setting Intentions for 2025: Wins, Lessons, and Goal Setting Tips

  3. Lesson: I️ think we all set goals, but how many of us plan our annual calendar? I️ challenge you to do so! Sign up for my goal setting and calendar planning course taking place on January 9th from 12-1:30est. It’s 50% off for paid members. *see discount code at bottom of this email.

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  4. Favorite Things: The perfect simple t-shirt, the perfect book to start your year, and these eye-masks because I’m still recovering from the holidays.

  5. Subscribe to my Youtube for short videos and to watch podcasts vs. listen!


Hello Substackers,

The new year is just around the corner, and I’ve been busy gathering insights and data to help you navigate 2025 like a pro. In this week’s podcast episode, I’m pulling back the curtain on my gallery owner perspective and sharing actionable strategies to thrive in the year ahead.

Here’s what I’m covering (exclusively for paid subscribers):

  • Pinterest Predicts 2025: The key trends shaping art, fashion, decor, and how they align with buyer preferences.

  • What I Learned from 2024: Insights from my gallery’s performance (including a 28% sales decline!) and the steps I took to adapt. Don’t worry we ended up just fine :)

  • How I’m Structuring 2025: My approach to calendar planning, goal setting, and keeping things fresh with monthly marketing ideas.

  • The TikTok Question: How a possible platform shift could reshape social media and what you can do to stay ahead.

  • Leveraging AI (like ChatGPT): How I’m streamlining my business to free up time for creative and strategic thinking.

This isn’t just about trends—it’s about how we can embrace challenges, evolve with the market, and set ourselves up for success.

Not a paid member? No worries!
You might not have access to my full predictions, but that doesn’t mean you can’t create your own roadmap for success. Here’s a quick strategy to help you set your 2025 goals based on your 2024 stats:

  1. Review Your Wins: Look back at what worked well this year—your best-selling pieces, most engaging posts, or standout collaborations. Identify trends and double down on what brought you success.

  2. Assess Challenges: Pinpoint areas where you saw declines or struggled (like sales dips or engagement slumps). Think about what you can tweak—whether it’s pricing, marketing, or your approach to connecting with clients.

  3. Set Actionable Goals: Use your insights to craft 3-5 specific, measurable goals for the new year. For example: increase commission sales by 20% or grow your email list by 50 subscribers each month.

Want to dive deeper into strategies like this? As a paid subscriber, you’ll get access to this week’s podcast episode, where I share my 2025 trends predictions and actionable steps to make the most of the year ahead.

Upgrade now for just $12/month and unlock exclusive content like this! (P.S. it is possible to gift a subscription)

Let’s make 2025 your best year yet.

Best,
Hayley

This post is for paid subscribers